What is Search Engine Optimization and Marketing?

SEO is the technological process or art of improving the volume and quality of traffic to a website through search engines. Through SEO, we can drive more traffic/visitors to website through search engines.

SEO depends on important keywords and key phases which are relevant to your website, webpage or blog content.  We can use SEO to focus on your target market and to increase natural (unpaid) visits.  We can help you do this with a national SEO campaign or one focused on a regional area such as Los Angeles, Las Vegas, or Miami. SEO can also be effective even in small towns like Saint George, Utah.

Of course we cannot control the web, but we can help you get more traffic for your online business.  How can we do that?  Search Engine Optimization - (SEO).

How is SEO Done?

Well there are what we think are correct ways and an incorrect ways of doing SEO.  For example, there is an industry term called Black Hat SEO. This might involve doing things like keyword overloading or keyword hiding and cloaking.  Basically, they are attempts to trick search engines into giving a page a high ranking when really it shouldn't have one.

Proper Search Engine Optimization (SEO) generally includes activities such as keyword research and development, competitive analysis and industry benchmarking, back-end coding optimization, website submissions, and results reporting.

Keyword Research and Development

We can analyze your page or pages to determine which keywords are most important and help you find and add additional keywords which will attract the right customers to your site through search engines.

Competitive Analysis

You should know your competitors. If you do not know that how can you boost your business? You need to analyze them to get better results for your products. iBCScorp™ search engine optimization professionals work to understand your business and competitors.

Back-End Coding Optimization

You have a website or store that has loads on computer codes. Present search engines are intelligent enough to read the entire code of your website. Unnecessary coding and improper coding will push you back to the search engines. Our SEO service delivers back-end code optimization to have better results for your business on search engines.

Website Submissions

Does Google know about website? Does Yahoo! know your site? What about Bing? If your website needs big traffic, website substitution is essential. Search engines must be aware of your site to bring traffic to your business. There are lot of other search engines on the web as well. iBCScorp™ SEO Service provides this essential service to get the best results for you.

Results Reporting

Results are a must to improve and track the Return on Investment (ROI) for your business. iBCScorp™ delivers a report every month about your website progress. We provide these results using a series of SEO efforts. These results are unique and targeted to your business.

Search Engine Optimization (SEO) may target different kinds of search, including web search, image search, local search, video search, and industry-specific search engines.

We offer quality SEO services to deliver results fast. iBCScorp™ always serves you with the latest search engine optimization trends and methods. We are very confident in our ability to deliver SEO results.

Top 5 Reasons You Should Be Doing SEO

1. SEO brings quality customers and visitors to your website for a lower cost.

These new customers make new opportunities to boost your business goals. SEO will help you to grow on the internet as well as in the public eye.

2. Competitors also use SEO.

The Internet grows every day with new websites. Many of those websites may be your competitors. Sometimes they will be on top in the Search Engine Result Pages (SERP) because of their SEO strategies. Therefore, your website also needs an SEO plan to reach the top of the SERPs.

3. SEO Prevents Customers from Going to Your Competitors.

This is extremely important if you have an established brand or customer base because your competitors could use your name or your brand name to steal your customers. That is right, customers can use your company and brands to attract your customers away using search engine optimization and other web marketing tools. So, at least for your name and brands, you need to be better at it than they are.

4. Build Brand Awareness.

SEO is the best way to aware the public about your brand. SEO is fully targeted to your business. When people search a word related to your brand,  the search engines intelligently filter results from loads of stuff. Targeted SEO will improve your brand more and more.

5. Generates Ideas

SEO will bring you more and more good and worthy ideas about your business and how to conduct your business.

Why Outsource SEO to iBCScorp™?

Measurable Results

One of the major problems with the SEO industry is its ambiguous deliverables.  Businesses who use the services of SEO companies are baffled by how they define its Key Performance Indicators (KPIs) or the sheer absence of them. With this in mind, iBCScorp™ offers SEO results that are measurable and comprehensible by the average business owner. It does what it says on the tin - it's Certifiable SEO™ because it is capable of being guaranteed.  It guarantees clear, tangible results.

You can learn more about Certifiable SEO™ here


Schedule your free, no-obligation Certifiable SEO™ Site Inspection here.

The Keyword Optimization for SEO

You cannot start to optimize your website with out a proper plan. A proper search engine optimization plan begins with keyword research. Finding keywords that are appropriate to your website can be difficult. You have to think of and discover terms that other people use, not yourself. You need to track the most targeted keywords from thousands of keywords or phases. Worse, these trends change from time to time based on environmental factors! We use specialized tools and know how to find the most appropriate keywords for each page of your site. If you are not specialized in SEO, this is even more of a daunting task.

Competitor Analysis for SEO

Competitor analysis is another essential thing in SEO.   It is vital to know especially how your competitors are using keywords.  It is time consuming to get a good analytic report. If you are not familiar with SEO competitor analysis, you cannot do competitor analysis properly.  If you are unable to get a good result, think about all the time you have spent.

Link Building for SEO

Link building is also an important but time consuming part of SEO. You have to get the links from relevant sources. Searching relevant sources and placing links on those sources takes a lot of time. In fact just finding the right places to link can be time consuming as placing the wrong ones can actually hurt your ranking.

Our search engine optimization team is dedicated to deliver fast SEO service for you for any project that given to us.  This not only saves you time, but delivers professional results.

Outsourcing Introduces a Third-Party to See Things You Won't See

Part of the concept of SEO or online marketing is seeing the world differently than you do now.  You are in the internal environment of your web project, but an outside SEO professional will see things you don't, including very technical issues and new ideas and angles for your project's success.  Even within our own company, we review each others work and find ways to improve it.  It is always best if you have the budget to outsource to an SEO professional to do the web marketing, Search Engine Marketing Management (SEMM) or Search Engine Optimization (SEO) of your site.

You Have a Business to Run (or at Least Other Things to Do)

Proper search engine optimization requires a lot of time and focus. We have an SEO team working full-time, allowing you to focus on your specialty. We literally analyze each page comparing it with competitor pages and analyze how it responds or would be ranked based on relevant keywords. We even analyze ROI based on keyword. Using a specialist, you will receive greater results than trying to learn and complete your SEO project alone.

We Don't Discourage DIY Search Engine Optimization

In fact, search engine optimization is such a big job that we want to work with you do it.  We want to work closely with you teaching you as much as you want to learn.  At the end of the day, you know your market probably better than we do; we want to just extend or maximize your reach by providing professional assistance. We do want to point out though that if you do bad SEO (aka black hat SEO), even without knowing, your website will be punished by search engines. Sometimes they might completely remove your website from their databases, and search engine robots and spiders will never visit your website. That's one reason we believe you need to outsource to a professional SEO company or at least consult with one.

We are Current on SEO Technology

Because we SEO full-time, we are up-to-date on all things SEO. iBCScorp™ is a web development company that gives you total solutions for your online business. Our experts and specialist are always keeping an eye on every technology that comes to market. Our SEO team also adapts with search engine changes.  It is almost impossible to stay current on the changes made by search engines which affect your page rank, or search engine results.  iBCScorp™'s SEO team is always involved and current on these technological issues so you don't have to be and so we can deliver best results for you.

We Use Many Sophisticated Tools

The internet marketing professionals at iBCScorp™ have the expertise to help craft and devise a specific Certifiable SEO marketing plan for your website and online presence. Using tools such as organic SEO, social media (Twitter, Facebook, LinkedIn), Pay-Per-Click (Google AdWords) and online & offline press releases, we have the expertise to create and execute your corporate online image. Many of the tools we use are not only very sophisticated, but also expensive. You would need to learn to use these search engine optimization tools to get the best performance, but our professional team of SEO experts are well qualified on these tools and very well adapted to using them. We have answers for your every SEO matter.

Outsource Search Engine Optimization to Experts

To win over your competition, you'll want your best foot forward. If you need quick and professional results, you definitely need to have professional search engine optimizer because they are very knowledgeable about search engines and their behavior. To get suitable results for your website, there are complicated guidelines that you must follow.  If someone needs products listed in a pet store and types the key phrase “Pet Store Products”, can you imagine how many results might be there? More than 33,000,000 results. How could you come up and win this terrible competition. You need the experts or professionals who we call search engine optimizers.

For these reasons, it's better to outsource a search engine optimizer for your project.

Where Do You Want to Reach Out to Potential Customers?

Most online searches nowadays include a city, state, or even a neighborhood. We have the expertise to rank your business higher based on localized keywords. You could be a local restaurant, retail store, or a law firm - your potential customers will turn to search engines to find you and we can help you get found.

We've done SEO for customers all over the world!

Search Engine Marketing (SEM) and Search Engine Optimization (SEO) have become a necessity rather than a luxury for today's businesses. Most consumers' first port of call is Google, if not Yahoo or Bing, or the numerous other search engines out there.

Contact us today to implement an SEO campaign for your business and get fast results.