Testimonials Matter

Testimonials Improve SEO and Company Credibility

Testimonials are very important in showing credibility for your business. They tell potential customers of your capabilities in serving them, also the experience you’ve acquired and what your business has to offer. Testimonials portray that: you've been doing business for a long time, are experienced professionals, have a record of satisfied clients, it helps in SEO and online marketing strategies, and it's a way to showcase who you are as a company.

Having testimonials from your clients added to your site will definitely drive more traffic toward your website, so if you’re wanting to improve on web marking or Search Engine Optimization it wouldn’t be a bad idea to add them.

Okay, so you could be officially sold on how important testimonials are for your website. Now the question is, 'How to get them?' After a project has been completed is the best time to ask previous clients for a testimonial. It's definitely not the best thing to ask for a testimonial while the project is still being completed. Wait until the project is completed because it will give the client a chance to see how the whole project unfolds and they can give an honest opinion of how the whole project was handled.

Testimonials are very important in showing credibility for your business. They tell potential clients of your abilities in serving them and the experience you've acquired. Testimonials can portray that: you've been doing business for a long time, are experienced professionals, & have a record of satisfied clients. Testimonials can also help in SEO and online marketing strategies and it's an excellent way to broadcast who you are as a company.

Top 5 reasons to have testimonials:

  • Helps in SEO and marketing strategies
  • Builds credibility for your business
  • Tells potential clients who you are as a company
  • Gives previous clients a chance to voice their opinion
  • Provides feedback on past projects the company completed

Okay, so you're sold on how important testimonials are for your company and if you have a website, post them on it. It can greatly add to your credibility as a company.

More From Our Series on Testimonials

How to Write a Testimonial

How to Request or Format a Testimonial

Sample Testimonials