News articles are great to keep the visitors of your site up-to-date with your company/website. This page, just like any other page, can be custom built to meet your needs. The news articles can be update on a monthly, weekly, or even daily basis. These articles will be a great way to drive traffic to your site. The articles also will prevent your site from becoming stagnant. If your site becomes stagnant then search engines won’t rank your site as highly. Therefore, news articles will move your site up the search engine ranks!

Some simple ideas for a “News Article” page are features like adding an RSS feed. RSS feeds allow followers of your website to receive notification when you post a new article. If the site is an e-commerce site then a “News Article” page is perfect to keep vendors, customers, and potential customers up-dated on what is going on with your business.

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