The popular Wikipedia.com defines a Favicon as:

A favicon (short for favorites icon), also known as a shortcut icon, website icon, URL icon, or bookmark icon is a 16×16 pixel square icon associated with a particular website or webpage.

Here are some examples that you’re sure to recognize:

Adding a Favicon to your website will improve not only the look of your site, but also the credibility. Visitors of websites want to feel that the websites they are on are up-dated and current with the most recent technology. Therefore, adding a favicon will improve your site tremendously.

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